“Since consumers almost always have the option to read books in physical formats, they are indicating a preference to return to print.” The Publishers Weekly article concluded that: Publishers Weekly, a magazine for the traditional publishing industry, reported in 2016 that ebook sales were starting to see a decline, blaming “digital fatigue.” Even today, a mere 34% of book-buying households actually own a dedicated e-reader device. So authors who ignore print are ignoring a lot of potential sales. Although digital sales have surged, print books are still incredibly popular. That didn’t happen, though-and it probably won’t. People thought that print books were unimportant and that their sales would eventually wither and die. Since the 2012 Kindle gold rush, many authors ignored print books entirely, focusing only on digital eBook sales.
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